I did what you are talking about with a different product, it works great, and I'd prefer parallel flow over serial as serial can build pressure and parallel you get the same temp water cooling your gpus. Here's my shoddy workmanship, but it works and you can't hardly notice the bad job from a distance
Pipes in Series
The pressure loss is the sum of the individual losses:
dp = dp1 + dp2 + .. + dpn (1)
where
p = total pressure loss (Pa, psi)
p1..n = individual pressure loss (Pa, psi)
The mass flow rate is the same in all pipes:
m = m1 = m2 = .... = mn (1b)
where
m = mass flow (kg/s, lb/s)
Pipes in Parallel
The pressure loss is the same in all pipes:
dp = dp1 = dp2 = .... = dpn
The total mass flow is the sum of the flow in each pipe:
m = m1 + m2 + .. + mn (2b)
Edit:
reference
Personally, I prefer series, and having full pressure on all water blocks.
Mostly in case a bit of debris is present in the coolant, it has a better chance to be pushed through the micro channels of the block.
I also prefer having full flow over the channels, not a big preference, but no reason not to.
And lastly, in parallel, if you do get some blockage on one of the blocks micro channels, the water distribution will be uneven between the blocks.